Facebook announces the Blue Ribbon Award. The Blue Ribbon Award honors the top most creative and innovative campaigns and most engaging Pages each month. The clients and agencies will be recognized for their demonstrated abilities to engage with users in an authentic way. Their innovation exemplifies how best to approach advertising in the social web.
To determine the best pages, we looked at the most popular pages by fan count and then looked at interactions of the fans with the Page ratio (defined as comments, likes).
Award winners are presented with a nice award plaque by the respective sellers.
For the month of April, the top Pages are:
H&M
H&M Hennes & Mauritz and H&M Red Room
http://www.facebook.com/hm
Starbucks
http://www.facebook.com/starbucks
Vitaminwater
Glaceau
Vitaminwater
http://www.facebook.com/vitaminwater
